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Privacy Policy

For our valuable customers or visitors to our website or app concerned about their PII or personally identifiable information used online, the compilation of this privacy policy will serve them. 

US Privacy Law & Information Security describes PII as helpful in identifying, contacting, or locating single persons or individuals in context. Continue reading this private policy with utmost care to have a crystal clear understanding of the many ways we collect, protect, and handle PII as per the terms of our site. 

Know the personal information that our site or app collects from our visitors.

While visitors order or register on our site or app, we request that they provide appropriate personal information, such as their name, email address, phone numbers, address to send mail, and others, to help improve our experience with them.

Know when we collect and use your personal information.

When you visit, register, or site, place orders, subscribe to a newsletter, fill out forms, provide information to the site, or give feedback.  We use your personal information in the following ways

  • To deliver the right type of content as per your desire
  • For Personalising your experience on our site to enhance your shopping experience
  • To offer products that you are most interested
  • To improve our site to serve you better
  • To enable us to provide better service to respond to your service requests
  • For asking you for reviews and ratings of our products or services
  • To process your transactions quickly, easily, and safely

Know how we safeguard all your information. 

We value your personal information and safeguard it behind secured networks. We provide access to your personal information only to a limited number of persons with special access rights to the network systems. We also ensure that persons with access keep your information confidential.   Also, we do not use vulnerability or malware scanning or PCI standards, but we encrypt it with SSL or secure socket layer technology. We also implement several security measures as soon as you plan an order or access the information to ensure safety. It is done by processing all the transactions via a gateway provider without storing or processing them on our servers. 

Know how we use “cookies.”

We use cookies, which are tiny files only if you allow by clicking yes to the pop-up to know your preferences and service you better. Our cookies are transferred by our site or service provider to your computer or system’s hard drive via your web browser for recognition to capture and remember specific information. It includes items in your shopping cart and your previous site activity to improve our services. Also, our cookies compile aggregate data about our visitor’s interaction with the site to use the right tools to provide a satisfying experience. 

Know why we use cookies. 

Every time we send a cookie to your computer, there will be a warning to allow or turn them down. Also, you can turn down all our cookies using your browser settings as they are different. You can check the browser’s help menu to know how to modify the cookies as you need to turn off certain features. It will not affect your experience placing orders with our site or allow us to provide updated information. The following are the few ways we can use cookies sent to your system through your browser after you allow them. 

  • Your preference is understood and saved so that better service can be provided for future visits.
  • For keeping track of advertisements 
  • To remember and process the items added to the shopping cart during previous visits
  • For compiling aggregate data about visitors’ information and their interactions with the site for using advanced and latest tools to improve their experience 

Third-party links and disclosures

We sometimes use third-party services to track visitors’ information on our site and improve our services. However, we do not offer or include third-party products or services on our site and do not trade, sell, or transfer any PII or personally identifiable information to outside parties.

Know how we use Google AdSense Advertising on our site.

Check out how we use Google’s Advertising Principles by putting them in place to provide you with a positive experience through the link below.  

https://support.google.com/adwordspolicy/answer/1316548?hl=en

We also use Google AdSense Advertising on our site, which uses DART cookies to serve as ads to our visitors based on their previous visits to our site. You can opt out of the DART cookie by visiting the Content Network Privacy Policy or Google Ad. 

Know what we have implemented to ensure the safety of our visitors and customers’ PII.

We have implemented The following measures to safeguard our visitors and customers’ PII or personally identifiable information. 

Demographics & Interests Reporting

With third-party vendors, like Google users, first-party cookies like Google Analytics, and third-party cookies like DoubleClick or third-party identities for tracking the demographics or location to provide the next best business strategy to develop business accordingly. 

Opting out option

You can set preferences in the Google Ad Settings Page to manage how Google is advertising and opt out by visiting the Network Advertising Initiative Opt Out Page using the add-on browser. 

Know how we agree to CalOPPA.

CalOPPA, or California Online Private Protection Act, is the first law in the US that mandates websites and other online services to post a privacy policy. The reach of this unique law applies beyond California, requiring all persons or companies in the US or conceivably anywhere in the world to operate sites that collect PII from California to post privacy policies. The policy should be conspicuous on the site and precisely state all information collected from visitors or customers. Also, we should inform you about the individuals or companies to which we share your PII in the privacy policy. For more information about CalOPPA, visit 

 http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf

The following are the ways we agree to the CalOPPA.

  1. We will notify you of any changes in our privacy policy to our visitors or customers through email, phone calls, or logging into your account. 
  2. We enable you to visit our site anonymously.
  3. We link our privacy policy to our home page or the significant page for visitors to see easily. 
  4. We added “Privacy” to the policy link to make it prominent and attract visitors’ attention so they can check it before using our site.

Know how our site handles “Do not track signals.”

We do not allow third-party behavioural tracking or honour “Do Not Track” signals. We also don’t honour “Do Not Track” or Plant Cookies when the DNT or Do Not Track browser mechanism is on, as we do not use any analytic code on our site. 

Know how we follow COPPA.

COPPA, or the Children’s Online Privacy Protection Act, puts parents in control of our collecting information from children under 13  ars of age. The FTC, the Federal Trade Commission of the US consumer protection agency, enforces COPPA rules strictly. We follow it strictly not to do specific marketing to children under 13 years of age to protect their privacy and safety online. 

Know what actions we take to follow Fair Information Practices & Principles.

For the privacy laws in the US, Fair Information Practices & Principles, which are its backbone, also play a significant part in developing data protection laws worldwide. We understand all of it to implement and comply with them to protect the personal information of our visitors and customers. The following are the few actions we take to ensure the safety of PII, avoid any breaches, and prevent issues. 

  • We will inform you of any data breach within a business day through email.
  • We will notify you via phone within a business day or send a letter to the mailing address.
  • We agree to the individual redress principle, enabling you to have the right to proceed or enforce it against data collectors and processes as per law.
  • We ensure our users have recourse to government agencies or courts against illegal data users to investigate or prosecute them.

Know how we agree and follow the CAN-SPAM Act.

CAN SPAM Act in the US is a law that sets standards and rules for sending commercial emails or messages to recipients. As a recipient, as per the law, you have the right to stop such emails and even ask for penalties for violating your restrictions.   We send emails to you only to respond to your inquiries or other requests or process orders or updates on those orders. Also, send additional information about the product or service you checked on the site or bought through us. We agree and follow the CAN-SPAM Act law in the following ways to protect our visitors’ rights and the safety of their PII.

  • We do not use any misleading or false subjects or email addresses
  • We ensure the identification of our messages as ads in a reasonable way
  • Our business physical address or the headquarters of our site gets included and visible easily
  • We monitor any used third-party marketing on our site to ensure their compliance with the privacy policy
  • We honour all unsubscribe or opt-out requests using the link at the bottom of all our emails as quickly as possible

You can also email us at info@yummycake.co.in To unsubscribe or stop receiving emails to enable us to prompt stop all our future correspondence

We hope you read the above privacy policy and all the information we provided before using our site or app. If you have any questions regarding any aspect of it, you can contact us at the following email, phone number or mailing address at our office:

https://www.yummycake.co.in/
info@yummycake.co.in
9718108300

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